Nescafé Plan in Kenya receives social investment award
The Nescafé Plan in Kenya has been honoured for its social investment initiatives with an International Social Investment Pioneer Award.
Nestlé in Kenya was presented with the prize in the ‘Shared Value’ category at a ceremony during the third Latin America and the Caribbean Global Compact Business Forum in Colombia on November 7, 2013.
The prestigious awards are part of a collaboration between the Principles for Social Investment (PSI) and the UN Global Compact (UNGC).
They recognise the efforts of businesses that are most effective in responding to social, economic and environmental impacts and opportunities across the globe.
The International Social Investment Pioneer Awards have a total of five categories and are open to all UNGC signatories.
Our company is a lead signatory and entered the Nescafé Plan in Kenya in the awards earlier this year.
Nescafé Plan in Kenya
In 2011, Nestlé announced the launch of the Nescafé Plan in Kenya.
As part of the Plan, Nestlé in Kenya formed a partnership with Coffee Management Services Ltd to initially implement it for three years.
Today the Plan is currently benefiting more than 26,000 farmers across nine co-operatives in Central and Eastern Kenya.
The Nescafé Plan is a global initiative that was launched to support responsible farming, production and consumption.
Farmers who are part of the Plan can get coffee plantlets and training in new techniques and coffee certification to make coffee growing both more sustainable and profitable.
It is part of our wider, CHF 500 million investment in coffee projects by 2020, including a CHF 150 million investment for Nespresso.
2011...The Nescafé Plan in Kenya
In late 2011, Nestlé announced the implementation of the NESCAFÉ PLAN in Kenya. To start the roll out, Nestlé has entered a partnership with Coffee Management Services (CMS) Ltd to implement the project which will initially run for 3 years. The project targets 9 FCS (Farmer’s Cooperative Society) with 27 wet mills and over 26,000 farming households in different coffee growing zones.
The company is assisting coffee farmers in the region to improve their agricultural practices as demand for NESCAFÉ coffee grows in the region. Nestlé has been buying coffee from Kenya for over 30 years. Through this initiative, Nestlé is working with Kenya coffee farmers on three crucial aspects:
- · Farmer Connect: which is designed to improve quality, ensure stable production and increase farmers revenue
- · Nescafé Better Farming Practices: Aims at reducing coffee farming footprint, increase yields on existing land and increase farmers income
- · Nescafé plant expertise and provision: Designed to provide farmers with elite varieties
“The key objectives of the project are to improve productivity, quality, increased production efficiencies, ensure higher incomes for coffee farmers hence improving the living standards of the farmers community,” said Mr. Kamau Kuria, Managing Director of Coffee Management Services Ltd.
Nestlé will also work with the coffee farmers and assist them to grow their coffee in an efficient and sustainable manner hence becoming Common Code for the Coffee Community (4C) verified by the end of the project.
In addition to focusing on Good Agricultural and Production practices, Nestlé also incorporated in 2012 a lighthouse approach to tackle the empowerment of Women and Youth as part of our Creating Shared Value initiatives within the community.
In February 2013, we participated in a Forum in Kampala, Uganda, where like-minded companies, regional coffee farmers, policy makers, NGOs, donors and other stakeholders in the coffee community gathered to dig deeper into the issues that face women, youth and future coffee farmer generations.
Watch the NESCAFÉ PLAN Kenya video: