Nestlé Equatorial African Region (EAR) is a wholly owned subsidiary of Nestlé S.A. in Vevey, Switzerland — the world’s largest nutrition, health and wellness company — with sales of CHF 83 billion in 2011.
Nestlé came to Africa towards the end of the 19th century and established its industrial presence in 1927 when the company opened its first factory in South Africa. Today, Nestlé already operates 28 factories on the African continent and provide direct employment to approximately 14000 people and indirect employment to more than 50,000. Nestlé products are sold in all the 53 countries of the African continent.
Nestlé EAR was set up in September 2008 and oversees the Nestlé operations in 21 countries: Kenya, Angola, Burundi, Comoros, Democratic Republic of Congo, Djibouti, Eritrea, Ethiopia, Madagascar, Mauritius, Mozambique, Malawi, Republic of Congo, Rwanda, Seychelles, Somalia, South Sudan, Tanzania, Uganda, Zambia, and Zimbabwe.
Number of employees
Permanent staff – over 900 throughout the region
4 factories (DRC, Kenya, Zimbabwe and Angola)
10 distribution-centres (Angola, Kenya, Zimbabwe, DRC (3), Mauritius, Mozambique, Zambia(2))
9 operating companies (Kenya, Mauritius, Angola, Mozambique, DRC, Zimbabwe, Zambia, Nestlé Sea Trading and Nestle Equatorial African Region Ltd)
5 representative offices (Ethiopia, Tanzania, Madagascar, Uganda and Rwanda)
Main Brands sold in the Region
Nido, Nescafé , Milo, Nestlé drinking chocolate, Cerevita, Nestea, Nan, Cerelac, Maggi, Nesquik, Nestum, KitKat, Cremora, Moca, Ricoffy
Milestones / History of Nestlé EAR
2008 Incorporated Nestlé EAR (EPZ) Ltd in September 2008
2009 Incorporated Nestlé Congo SPRL and created a new representative office in Uganda
2010 Started the construction of the DRC factory
2010 Started direct sales and distribution operations in Kenya
2010 Nestlé EAR took over the management of Nestlé operations in the Horn of Africa (Ethiopia, Eritrea, Djibouti and Somalia)
2010 Incorporated Nestlé Zambia Trading Company: Go-live with distribution centre planned for this year itself
2010 Launch of Nestlé Professional catering for the out-of-home segment and a range of PPPs (Popularly Positioned Products) such as affordable milk under the NIDO brand, MAGGI products, NESTEA, NESCAFE, etc.
2011 Commencement of operations for the DRC factory
2012 The Inauguration of DRC and Angola TOFA factory
Creating Shared Value
Creating Shared Value (CSV) is a basic principle of business strategy and is fundamental to Nestlé’s overall success as a company. CSV for Nestlé means that in order to create long-term business success, it has to create value for the shareholders and value for the society at the same time. Nestlé has been integrating this principle into their core business strategy since the company’s creation in 1866.
Creating Shared Value projects in Nestlé EAR
2008 Coffe SAIN Project in Tanzania and Uganda: Nestlé has sponsored two scientists from the Tanzania Coffee Research Institute (TaCRI) and the Uganda Coffee Development Authority (UCDA) for a one-year scholarship to study somatic embryogenesis in Nestlé's Research and Development centre in Tours, France
2009 Developing Women entrepreneurship: Democratic Republic of Congo
2009 Nestlé – EADD partnership to develop a Model Dairy Village in Kabiyet (Kenya): Kenya, Uganda, Rwanda
2011 Nestlé Natural Dairy Empowerment Scheme: an ambitious programme to boost milk production in Zimbabwe
2011 Nescafé Plan in Kenya: partnership between Nestlé and Coffee Management Services to bring together responsible coffee farming, production, and consumption practices throughout the coffee value chain.
2012 Nescafé Plan in Ethiopia
2012 Bio-Gas Project to provide homes in Kabiyet with cooking gas
2008 Bringing Water to Thousands Project (Rwanda) which aimed at providing piped water to supplement existing water sources to ensure access to water and sanitation facilities in the region
2011 Nestlé donated Ksh 1 million to the KM Foundation to support a water project in Ngomeni (Kenya)
2012 Nestlé donated drinking water facility in school of Tegeiyat,Kabiyet, Nandi Hills.
2012 Rwanda project with IFRC
2009 Healthy Kids Programme: Mauritius
2011 Healthy Kids Programme: Mozambique
2012 Healthy Kids Programme: Kenya and Zimbabwe
2012 Healthy Kids Programme: DRC and Angola
Employee Volunteer Programme
To ensure that employees are involved in activities intended to promote good or improve human quality of life, the internal communication committee decided to engage all staff in activities aimed at giving back to the community. Each month, our staff volunteer to visit children at Kangemi Resource Centre (Nairobi, Kenya) and the Teule Orphanage.